Animation in storytelling and visual communication
In recent decades, animation has become increasingly important in the entertainment and creative industries. Due to the high demand for applications, commercials, films, special effects, health, engineering and military technologies, criminal justice and video games, animation is no longer considered something exclusively for entertainment. This degree provides students with a working knowledge that combines a theoretical and practical approach in fields such as interaction and interface design, game design, communication and marketing skills and software proficiency. You will also have the required skills to assess dynamic and creative environments in different cultures. Students will learn the importance of animation in storytelling and visual communication for different fields.
This degree enables you to design interfaces and interaction for digital systems and/or create animations and motion graphics for games and films. You will also be able to develop 3D models and animations vital for simulations used in maintenance and training. You can work in character design, game world environments and in animations. Noroff animation students are introduced to tools, concepts and the basic building blocks for developing an animation concept from initial design to finished product. By combining traditional design skills and creative processes with cutting-edge technology, this program focuses on enhancing your creative skills. Students will learn about the motion capture process as well as how to work with motion capture data to drive a character. Tools and techniques acquired in the degree can be applied to multiple areas, from interface and interaction design, to digital games and animation experiences that enhance community based learning and development.
The Bachelor of Interactive Media Animation is not only about making characters move and act, but it is also about creating animation for an audience and exploring the various and important aspects of designing and building animation concepts. Students will learn how to create memorable characters, starting with an idea and later on creating a character in three dimensions. The main focus is to design, build and create characters for games, film and storytelling.
During the first year students explore the foundation of visual culture, from traditional arts to interactive experiences, and from animation and motion graphics to board and digital games history. In this year we build key soft skills, including creative and interactive writing and scripting, communication literacy and software competence. Essential research skills will be addressed, which are the first steps to developing a creative methodology and the ability to identify certified information. The degree includes the core concepts of animation design and development. Students will be introduced to cutting edge software programs and technologies.
In the second year at Noroff University College, Interactive Media - Animation degree students explore in more depth the different methods and processes used developing animation concepts and techniques. Students focus on understanding the fundamentals of character motion and locomotion. The classes will introduce students to the concepts needed for creating authentic motion. Students will develop observational skills and understanding of human anatomy, enabling them to add physicality when animating human characters. The second year also covers the process of character design in the entertainment field. Starting with exploring ideas, understanding and experimenting clarity and shape variation - as well as many other important principles and elements of design - students will design and create their own characters ready to be animated. The main focus this year is to achieve necessary knowledge and skills to be able to create believable character animation for storytelling and visual communication.
Year 3 - Prepare students for entrepreneurship
In the final year of the degree the academic team will help the students create their final project and a portfolio for future job hunting. The students are assisted in presenting themselves in terms of personal marketing strategies; such as show reels, social media, print portfolios and curriculum vitae construction. The final project is an opportunity to explore new trends in gaming and animation with support from expert staff, and becoming a competent professional in their chosen area of expertise. These areas being interactive script, game design, game or animation artist, game tester or reviewer, interface and interaction design, among other possibilities. This year’s main goal is to prepare students for entrepreneurship.
- Problem Based Learning and Research Methodologies
- Form and Context
- Animation Craft
- 3D Animation 1
- 3D Rigging 1 (Environment)
- 3D Rigging 2 (Character)
- 3D Animation 2 (Character Studies)
- 3D Animation 3
- Procedural Animation
- Design for Motion
- Design for Interactivity
- Knowledge of important topics, theories, issues, processes, tools and methods within the fields of Interactive Media and Animation
- Demonstrate familiarity with current research and development work in the general Interactive Media and Animation field
- Knowledge of the key principles, theories, tools and techniques in the area of Interactive Media (Animation), ability to evaluate these tools and techniques, and to apply them in a variety of situations
- Demonstrate ability to update his/her knowledge in the area of Interactive Media (Animation), both through academic study and professional development
- Knowledge of the history, traditions, and distinctive character of Interactive Media (Animation) and its place in, and potential impact on society
- Understand social, psychological and ethical issues relating to Interactive Media (Animation) and
presenting the results to stakeholders
- Knowledge of applying Interactive Media principles, tools and techniques within complex scientific and industrial fields
- Demonstrate the ability to apply academic knowledge and relevant results of research and development work to practical and theoretical Interactive Media (Animation), and make well-founded, informed and justified decisions and choices
- Demonstrate ability to reflect upon own academic practice and professional development, identify areas for improvement, and to adapt to future tools, techniques and technology
- Demonstrate ability to find, evaluate and refer to information and scholarly subject matter and present it in a manner that sheds light on the problem
- Demonstrate ability to appropriately and effectively create and develop Interactive Media and Animation projects in an appropriate multimedia format for each particular challenge
- Demonstrate ability to select and use the primary tools and techniques for managing, manipulating and visualising data in an appropriate and professional manor
- To critically select and apply a range of analytical and methodological problem solving techniques, based on research, and to be able to interpret the solutions and present results appropriately
- The ability to identify appropriate stakeholders and communicate, network and collaborate with these stakeholders at an appropriate level
- Identify and appropriately act on complex ethical issues arising within academic and professional practice within the specialist field of Interactive Media (Animation)
- Plan, execute and manage a variety of assignments and projects over time, alone or as part of a group, to successful conclusion and in accordance with ethical requirements and principles
- Communicate effectively using appropriate forms of communication electronically, orally and written, being able to present problems, solutions, theories and academic arguments in a professional manner
- Communicate and exchange opinions, ideas and other subject matters such as theories, problems and solutions, with others with background and/or experience in Interactive Media (Animation), through the selection and application of appropriate methods of communication, thereby contributing to the development of good practice within the community of practice
- Demonstrate the ability for self-reflection as part of a lifelong learning strategy
- Familiarity with current and new thinking and trends within the field of Interactive Media (Animation), and innovations in the field
Postgraduate education options
Graduates from the Bachelor Interactive Media - Animation can go on to postgraduate education to study related art and design studies containing animation topics at masters and doctoral degrees. Graduates can also apply their skill sets in other industries requiring animations for simulation.
Competence and skills acquired from this degree provide the opportunity to develop a career in a wide range of industries. Animation, while a major part of the entertainment and the creative industries, is also in high demand in areas such as mobile applications, health systems, online learning, the oil, gas and engineering industries, training and simulations, and in military technologies. The creative industries include games, commercials, special effects, television productions and films.